Our approachCasablanca, Morocco
We step in before things become public, to structure your message, position your voice and bring it to life through content, press and video.
Clarity first. Then execution.
Eight engagements, eight different stories
01Communications strategy & editorial direction
02Social media content & campaign development
03Newsletters & stakeholder communications
04PR & media relations
05Video production & editorial direction
06Student mentoring & guidance
AUI Global (East Africa)
Regional Communications, Content & PR01Communications strategy & positioning
02Website development & management
03B2B social media content & campaign development
04Executive education program communications
05Video editing
AUI Global (Morocco)
Communications Strategy, Content & Social Media01Communications strategy & positioning
02Student recruitment campaigns & social media content
03Multilingual copywriting in Arabic & English
04Creative direction, video scripting & campaign development
Le Matin
Branded Content Video Production01Branded content concept & script development
02Interview direction & on-site coordination
03Filming & video production
04Event coverage & social-first video formats
05Editing & post-production
ATOZ Services
Thought Leadership Content & Social Media01Editorial strategy & content development
02Expert interviews & thought leadership storytelling
03B2B social media content
04Digital campaign development
Union des Consuls Honoraires au Maroc
PR Strategy & Media Relations01PR strategy & media positioning
02Press release writing & press materials
03On-site press management
04Media outreach, interview coordination & press follow-up
05Media coverage monitoring & reporting
ALH Holding
Editorial Direction & Scriptwriting01Editorial concept & narrative development
02Scriptwriting & story structure
03Interview framework & key message development
04Conducting interviews during filming
05Editorial direction throughout production
OCS
Editorial Direction & Scriptwriting01Editorial concept & narrative development
02Scriptwriting & story structure
03Interview framework & key message development
04Conducting interviews during filming
05Editorial supervision throughout production
A few types of deliverables
What we produce,in practice
Beyond the strategy, here is what a Nouvel Onglet engagement actually looks like — across formats, clients, and channels.
Press relations in action
Two diplomatic and economic missions, covered end to end
Project 06 · Marrakech30.10 — 01.11.2025
14th World Congress of Consuls
From October 30 to November 1, 2025, Marrakech hosted the 14th World Congress of Consuls, co-organized by FICAC and UCHM. Coverage spanned articles, video interviews, TV, and pan-African press — more than 100 countries represented through the FICAC network.
Project 07 · Morocco04 — 07.05.2026
Luxembourg economic mission to Morocco
From May 4 to 7, 2026, Lex Delles, Luxembourg's Minister of the Economy, led an official economic mission to Morocco to strengthen trade exchanges and partnership opportunities between the two countries.
- Drafting the announcement press release
- Drafting the post-event press release
- Coordinating distribution to media outlets
- Multi-format coverage: articles, video, and digital media















